Marionnaud set for sale: Bogart Group's major shareholder in pole position

CK Hutchison has entered into exclusive negotiations with David Konckier for the sale of the historic perfumery chain. What's changing (and what's not) for European beauty retail.

Another piece of European beauty retail history is changing hands. On Monday, July 6, Hong Kong conglomerate CK Hutchison announced it has entered into exclusive negotiations for the sale of Marionnaud to David Konckier —the controlling shareholder of Groupe Bogart—who, according to the release, would act "in his personal and individual capacity."

The numbers in play

Marionnaud has around 700 stores in Europe, of which 377 are in France. In 2024, the French operations generated revenues of around 536 million euros. Meanwhile, the Konckier family has just completed (1 July) the acquisition of the German Stadtparfumerie Pieper: an increasingly clear European consolidation plan.

Who is the buyer?

David Konckier is the name behind Groupe Bogart, the French group operating in fragrances and perfumeries (with stores in France, Germany, and Israel). The Marionnaud deal—if finalized—would create one of the leading independent hubs in European selective perfumery, in a market dominated by giants Sephora and Douglas.

What happens now

Negotiations are exclusive but not yet finalized: the usual consultations and authorizations will be required. In the meantime, the parties state, Marionnaud's operations continue as normal—including stores, e-commerce, and loyalty programs.

Why it matters: After years of management under CK Hutchison (owner since 2005), Marionnaud would return to French, entrepreneurial hands. A move that speaks to the new era of beauty retail: consolidation, regional hubs, and the race to dominate physical perfumery in the era of Sephora.